Adobe AD0-E608 : Adobe Customer Journey Analytics Business Practitioner Professional

AD0-E608 real exams

Exam Code: AD0-E608

Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional

Updated: Oct 05, 2026

Q & A: 132 Questions and Answers

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Adobe AD0-E608 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Distribution12%- Curate fields available in a particular report or dashboard
  • 1. Manage report components
  • 2. Customize dashboards
- Organize projects in a logical manner
  • 1. Structure workspace projects
  • 2. Maintain reporting consistency
- Schedule and share reports with key stakeholders
  • 1. Share projects securely
  • 2. Configure report scheduling
Topic 2: Components30%- Translate business questions into relevant components
  • 1. Create calculated metrics
  • 2. Build filters and segments
- Create a subset of data using appropriate components and filters
  • 1. Apply filters to datasets
  • 2. Use dimensions and metrics
- Build non-admin components to address business questions
  • 1. Customize workspace components
  • 2. Create derived fields
Topic 3: Data Analysis26%- Evaluate audiences to share with other AEP tools
  • 1. Activate audiences
  • 2. Create audience segments
- Choose correct components for analysis
  • 1. Use attribution models
  • 2. Select dimensions and metrics
- Perform exploratory analysis and interpret results to provide insights
  • 1. Analyze customer journeys
  • 2. Interpret business trends
Topic 4: Reporting32%- Determine which data view to use based on data sources, identities, and date ranges
  • 1. Understand identity stitching
  • 2. Choose suitable data views
- Determine appropriate visualizations or tables to address business questions
  • 1. Configure reporting tables
  • 2. Select visualization types
- Determine how to use and apply date ranges
  • 1. Compare reporting periods
  • 2. Apply rolling date ranges

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

Question #1

Your manager requests a report showing the overlap between customers visiting both the mobile app and the website. After generating the report, you notice that customer overlap is missing. What should you do next?
Response:

  • A. Reprocess the data ingestion rules.
  • B. Enable identity resolution using the customer email address.
  • C. Apply a calculated metric for cross-channel activity.
  • D. Use the Segment Overlap feature.
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Question #2

Which features support real-time data analysis in Adobe CJA?
(Select two.)
Response:

  • A. Data Retention Policies
  • B. Real-Time Data Sync
  • C. Profile Data Management
  • D. Event Processing Engine
Reveal Solution  Discussion  0

Correct Answer: B,D  🗳️

Question #3

Which filters ensure that only relevant customer actions are included in a report?
(Select two.)
Response:

  • A. Event Trigger Filters
  • B. Profile Segment Filters
  • C. Metric Filters
  • D. API Query Filters
Reveal Solution  Discussion  0

Correct Answer: A,C  🗳️

Question #4

Which segment configurations should be enabled to track returning customers in Adobe CJA?
(Select two.)
Response:

  • A. Data Ingestion from CRM
  • B. Purchase Event Trigger
  • C. Event Type Matching
  • D. Identity Resolution Setup
Reveal Solution  Discussion  0

Correct Answer: C,D  🗳️

Question #5

Which filter type should be used to extract only high-value transactions from a dataset in Adobe CJA?
Response:

  • A. Static Filter
  • B. Metric Filter
  • C. Event Trigger Filter
  • D. Date Range Filter
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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